글로벌 통증 관리 대체 시장 – 2024-2031

Overview
The Global Pain Management Alternatives Market reached US$ 7.31 billion in 2023 and is expected to reach US$ 14.1 billion by 2031 growing with a CAGR of 8.6% during the forecast period 2024-2031.
Pain management alternatives refer to any medical treatment or intervention that is used instead of conventional medicine. When these alternative therapies are used alongside conventional medicine, they are known as complementary medicine.
Pain management alternatives encompass a wide range of disciplines, such as acupuncture, guided imagery, chiropractic treatment, yoga, hypnosis, biofeedback, aromatherapy, relaxation techniques, herbal remedies, and massage therapy, among many others.
Acupuncture and chiropractic care mainly use pain management alternatives. Acupuncture is the practice of inserting thin needles into the body to stimulate sensory nerves in the skin and underlying muscles. While the World Health Organization acknowledges over 30 diseases or conditions that can benefit from acupuncture, one of its primary applications is for alleviating pain.
Chiropractic care is a therapeutic procedure in which a licensed chiropractor uses their hands or specialized tools to manipulate the joints in your body. This technique is also referred to as spinal manipulation or joint manipulation. Chiropractic adjustments can help alleviate pain, improve your body’s alignment, and enhance its physical function.
Market Dynamics: Drivers
Increasing aging population and technological advancements
The demand for the global pain management alternatives market is driven by multiple factors. One of the primary factors is the increasing aging population and technological advancements.
The growing elderly population globally is more prone to chronic illnesses like arthritis, cancer, and neuropathic pain, which is fueling the demand for effective pain management solutions. As per WHO data in October 2022, by 2030, one in six individuals globally will be 60 years or older. During this period, the population in this age group is projected to rise from 1 billion in 2020 to 1.4 billion.
By 2050, the number of people aged 60 and above is expected to double to 2.1 billion, in addition, the population of those aged 80 years and older is anticipated to triple from 2020 to 2050, reaching 426 million. Advancements in drug delivery systems and therapies, such as acupuncture, chiropractic care, therapeutic touch & reiki healing, nutritional supplements, cognitive behavioral therapy (CBT), and others are improving both the effectiveness and safety of pain management medications.
Moreover, key players in the industry's innovative start-ups and key developments in the services would propel this market growth. For instance, in July 2023, UK-based femtech startup Daye launched the world's first virtual Period Pain Clinic (PPC) to help women and individuals assigned female at birth identify the root cause of their period pain and manage symptoms. The clinic offers personalized treatment plans for menstrual pain and related gynecological conditions.
The PPC assesses the patient's symptoms and provides private consultations with specialists such as sexual health nurses, gynecologists, pelvic pain and fertility experts, nutritionists, dermatologists, breathwork coaches, and acupuncturists. This allows for faster diagnosis of conditions like endometriosis, adenomyosis, PCOS, and fibroids that can cause chronic pelvic pain.
Also, in September 2023, Yong Kang TCM, a leading Singaporean Traditional and Complementary Medicine (TCM) brand, officially opened its flagship outlet in Malaysia at Utama. Their services encompass evidence-based TCM techniques such as acupuncture, cupping, moxibustion, tuina massage, herbal medicine, and herbal bath therapy.
Yong Kang TCM has served over 2 million patients in Singapore and Malaysia, establishing a reputation for professionalism, quality, and patient-centered care. The brand's expansion to Malaysia aims to bring its holistic approach to wellness and pain management to a wider audience.
Restraints
Factors such as the high cost of treatment, side effects of treatment, stringent regulatory approvals, lack of awareness among individuals, and shortage of qualified and licensed acupuncturists are expected to hamper the market.
Market Segment Analysis
The global pain management alternatives market is segmented based on alternative type, application, end-user, and region.
The chiropractic care segment accounted for approximately 65.6% of the global pain management alternatives market share
The chiropractic care segment is expected to hold the largest market share over the forecast period. Chiropractic care involves the use of manual manipulation of the spine and other body parts. It may also incorporate techniques such as heat and ice application, relaxation methods, exercise, and additional treatments.
This care is often employed to address issues such as back pain, neck pain, headaches, and problems related to the hands or feet, as well as to enhance overall health. It falls under the category of complementary and alternative medicine (CAM).
Moreover, key players in the industry therapy launches and the development of innovative services in the field help to drive this market. For instance, in May 2024, the Subang Jaya Medical Centre (SJMC) launched its Chiropractor Affiliate Programme. This initiative extends SJMC's comprehensive health services to a wider community. Chiropractic care has proven effective in managing back pain, joint stiffness, and other musculoskeletal conditions through techniques like spinal adjustment and joint/soft tissue manipulation.
Similarly in November 2023, Genesis Pain Clinics, a state-of-the-art facility dedicated to pain management and regenerative therapy, launched its services in Hyderabad. This clinic offers a comprehensive range of treatment options, including regenerative cellular therapies, physical therapy, and chiropractic care. The clinic is equipped with the latest technologies and staffed by a team of skilled and compassionate healthcare professionals who specialize in regenerative medicine, pain management, and patient-centric care.
In addition, government support and research studies in pain management services would propel this market growth. For instance, in January 2024,  an analysis by the National Institutes of Health (NIH) reveals a notable increase in the use of complementary health approaches among American adults from 2002 to 2022, particularly for pain management. Researchers examined data from the National Health Interview Survey (NHIS) conducted in 2002, 2012, and 2022 to assess changes in the utilization of seven complementary health modalities, including yoga, meditation, massage therapy, chiropractic care, acupuncture, naturopathy, and guided imagery/progressive muscle relaxation.
Market Geographical Share
North America accounted for approximately 44.3% of the global pain management alternatives market share
North America region is expected to hold the largest market share over the forecast period owing to the increasing aging population in North America is resulting in a greater incidence of chronic pain conditions and demand for effective long-term pain management solutions.
Moreover, the integration of pain management services, government initiatives such as awareness, and universities' focus on pain management programs would drive this market growth. For instance, in February 2024, The University of Pittsburgh School of Health and Rehabilitation Sciences (SHRS) is making a groundbreaking move by launching the first Doctor of Chiropractic program at a research-intensive public university in the United States. This innovative program will begin in the fall of 2025 and will be the only one of its kind in Pennsylvania.
The addition of a chiropractic program at SHRS will foster interdisciplinary collaboration, enabling students and faculty from diverse health disciplines to work together in exploring new research frontiers. By bringing together professionals from fields such as medicine, physical therapy, and chiropractic care, the program aims to develop integrated approaches to patient care and advance the understanding of spine and musculoskeletal conditions.
In addition, a major number of new players are present in this region, and their technological developments in pain management services driving this market. For instance, in May 2024, Four leading organizations in integrative health care came together to establish the Acupuncture and Herbal Medicine Coalition (AHM Coalition). This significant coalition was officially launched during the American Society of Acupuncturists (ASA) Annual Conference in April 2024, marking a pivotal moment in the evolution of health care.
By incorporating acupuncture and herbal medicine into Medicare, there is potential to revolutionize patient wellness. This approach would provide personalized, evidence-based care aimed at managing pain, improving mobility, and reducing the need for invasive surgeries and dependence on prescription medications.
Market Segmentation
By Alternative Type
Acupuncture
Chiropractic Care
Therapeutic Touch & Reiki Healing
Nutritional Supplements
Cognitive Behavioral Therapy (CBT)
Others
By Application

Chronic Pain
Acute Pain
Cancer Pain
Others 
By End-User

Hospitals & Clinics
Physiotherapy Centers
Homecare Settings
Rehabilitation Centers
Others
By Region

North America
The U.S.
Canada
Mexico
Europe
Germany
U.K.
France
Spain
Italy
Rest of Europe
South America
Brazil
Argentina
The rest of South America
Asia-Pacific
China
India
Japan
South Korea
Rest of Asia-Pacific
Middle East and Africa
Market Competitive Landscape
The major global players in the pain management alternatives market include Pfizer Inc., Community Health Plan of Washington (CHPW), Phixcure, Hill Laboratories Company, MeyerDC, Elite Chiropractic Tables, Pelican Manufacturing, HMS Medical Systems, Lifetimer International, Athlegen among others.

Key Developments
In May 2024, a new clinic offering free traditional Chinese medicine (TCM) services was inaugurated in Punggol. The Seu Teck Medical Institution (Punggol Branch), located at Block 176A Edgefield Plains, provides various services, including consultations, dispensary services, acupuncture, and therapeutic tuina massage. 
In October 2023, the Foundation for Chiropractic Progress (F4CP), a non-profit organization dedicated to informing and educating the public about the advantages of chiropractic care, unveiled a new mobile advertising campaign aimed at college students. The goal of this initiative is to inspire and encourage the next generation of doctors of chiropractic (DCs) by showcasing the diversity, flexibility, and benefits of the chiropractic profession.
In August 2022, Dr. Mike Digrado, a highly regarded chiropractor specializing in spinal decompression and laser treatments in Newport Beach, California, is thrilled to announce the launch of his new website. The website was designed and developed by the chiropractic marketing experts at MyChiroPractice.
In August 2022, the Community Health Plan of Washington (CHPW), Washington State's first and only Medicaid carrier, launched a groundbreaking Alternative Treatments benefit package for its members. This innovative program provides a combined annual limit of 20 visits for acupuncture, chiropractic, and massage therapy services.
Why Purchase the Report?

To visualize the global pain management alternatives market segmentation based on alternative type, application, end-user, and region, and understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development. 
Excel data sheet with numerous data points of the pain management alternatives market with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping is available in Excel consisting of key products of all the major players.
The global pain management alternatives market report would provide approximately 62 tables, 59 figures, and 182 pages.

Target Audience 2024

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies