북미 니코틴아미드 모노뉴클레오티드(NMN) 건강 제품 시장 규모 및 2035년까지의 전망

North America Nicotinamide Mononucleotide (NMN) Health Products Market Size and Forecast till 2035

상품코드MRFR300026CR
발행기관Market Research Future
발행일2025.10.27
페이지 수94 Pages
포맷PDF
커버리지North America

4,425,0007,875,000

보고서 요약(국문)

북미 NMN 건강 제품 시장은 2025년부터 2035년까지 연평균 8.5% 성장하여 2035년에는 7억 8,550만 달러에 이를 것으로 예상됩니다. 북미 NMN 건강 제품 시장은 성인, 노년층, 운동선수들이 건강한 노화, 인지 기능 향상, 근육 건강 및 에너지 대사 증진을 위해 NMN 보충제를 찾는 수요가 증가함에 따라 성장하고 있습니다. 이러한 소비자 수요 증가는 세포 수준에서 NMN의 효능에 대한 인식 제고, 유통 채널의 확대, 높은 생체 이용률, 그리고 제품 제형 등의 요인에 의해 촉진되고 있습니다.

노화 방지 및 장수 솔루션에 대한 수요 증가
북미 NMN 건강 제품 시장 성장을 이끄는 주요 요인은 NMN의 노화 방지 효능에 대한 인식이 높아지고 있다는 점입니다. 이로 인해 성인과 노년층은 활력, 에너지 및 장수를 증진하는 보충제를 찾고 있습니다. NMN이 DNA 복구와 세포 에너지에 필수적인 NAD+ 수치를 높이는 데 효과적이라는 과학적 연구 결과가 속속 발표되면서 소비자 신뢰도 또한 높아졌습니다. 고령화 사회가 심화됨에 따라 예방적이고 과학에 기반한 항노화 제품에 대한 수요가 증가하고 있으며, 이는 시장 성장에 기여하는 주요 요인입니다.

시장 세분화 개요
제품 유형

• 캡슐: 편리한 일일 NMN 보충제 형태

• 분말: 개인 맞춤형 복용량 조절 가능

• 설하정: 구강 내 조직을 통한 빠른 흡수

• 액상: 신속한 에너지 공급을 위한 빠른 효과 제형

적용 분야

• 항노화: 장수 및 세포 재생 촉진

• 인지 건강: 기억력 및 정신적 명료성 향상

• 근육 건강: 근력, 회복력 및 지구력 향상

• 에너지 증진: 신진대사 및 일상 활력 증진

유통 채널

• 온라인 소매: 폭넓은 접근성 및 문 앞 배송 서비스 제공

• 건강식품점: 정보에 입각한 구매를 위한 전문적인 안내 제공

• 약국: 건강 보조 식품을 구매할 수 있는 신뢰할 수 있는 채널

• 슈퍼마켓: 일상적인 장보기 과정에서 쉽게 구매 가능

최종 사용자

• 성인: 건강과 생산성 향상에 중점

• 노년층: 활력 증진 및 건강한 노화에 중점

• 운동선수: 경기력 향상 및 회복 효과 추구

지역별 시장 분석
미국 천연 건강기능식품(NMN) 시장은 고령화 인구 증가, 의료비 지출 증가, 강력한 온라인 유통망 덕분에 성장세를 보이고 있지만, 규제 불확실성과 높은 제품 가격이 주요 장애물로 작용하고 있습니다. 반면 캐나다는 건강에 대한 관심이 높은 인구층과 예방 중심의 의료 시스템이 수요를 견인하고 있습니다. 또한, 천연 건강 제품에 대한 엄격한 규제는 소비자 신뢰도를 높이고 있습니다. 따라서 두 시장 모두 혁신, 제품 개선, 건강한 노화에 대한 관심 증가로 인해 큰 성장 잠재력을 가지고 있습니다.

소비자의 예방적 웰빙에 대한 강력한 추세 변화
북미 NMN 시장은 주로 도시 거주 건강에 관심 있는 성인을 대상으로 장수, 신진대사 건강, 노화 방지 솔루션에 대한 인식이 높아짐에 따라 성장하고 있습니다. 개인 맞춤형 영양의 도입 증가와 기능성 식품의 손쉬운 접근성은 온라인 및 오프라인 채널을 통한 신제품의 빠른 시장 침투를 위한 유리한 환경을 조성했습니다. 이러한 예방적 웰빙에 대한 관심 증가는 시장에 상당한 전략적 이점을 제공하고 있습니다.

주요 보고서 특징

• 시장 규모 2024: 3억 2천만 달러

• 시장 규모 2035: 7억 8,550만 달러

• 연평균 성장률(CAGR, 2025-2035): 8.5%

• 기준 연도: 2025년

• 시장 예측 기간: 2025-2035년

시장 세분화별 성장

• 제품 유형: 캡슐 - 7.5%, 분말 - 10.1%

• 적용 분야: 노화 방지 - 7.6%, 인지 건강 - 10.5%

• 유통 채널: 온라인 소매 - 6.7%, 건강 전문점 - 13.1%

• 최종 사용자: 성인 - 7.4%, 노인 - 9.9%

보고서 요약(영어 원문)

The North America NMN Health Products Market is projected to reach USD 785.5 million by 2035, growing at a CAGR of 8.5% from 2025 to 2035. The North America NMN health products market is thriving as adults, seniors, and athletes are additionally turning to the use of NMN supplements to use them with healthy aging, cognitive support, muscle health, and energy metabolism. Consumer desire is fueled by such factors as the awareness of the benefits of NMN at the cellular level, the availability of distribution channels, the advanced bioavailability, as well as the formulation of the product.

Rising Demand for Anti-Aging and Longevity Solutions
The main factor that drives the North America NMN health products market is the expanding awareness of NMN's anti-aging properties, which is the reason adults and seniors are looking for supplements that promote vitality, energy, and longevity. More scientific studies confirm that NMN is a good way to increase NAD+ levels, which are necessary for DNA repair and cellular energy, and consumer trust has been reinforced. The demand for preventive, science-based anti-aging products is getting higher as aging populations get larger, which is a trend that contributes to market growth.

Market Segmentation Overview
Product Type
• Capsules: Convenient daily NMN supplementation format.
• Powders: Flexible dosing for personalized intake.
• Sublingual Tablets: Faster absorption through oral tissues.
• Liquid: Quick-acting formula for rapid energy support.
Application
• Anti-Aging: Targets longevity and cellular rejuvenation.
• Cognitive Health: Supports memory and mental clarity.
• Muscle Health: Aids strength, recovery, and endurance.
• Energy Boost: Enhances metabolism and daily vitality.
Distribution Channel
• Online Retail: Wide accessibility with doorstep delivery.
• Health Stores: Specialized guidance for informed purchases.
• Pharmacies: Trusted channels for wellness supplementation.
• Supermarkets: Easy availability during routine shopping.
End User
• Adults: Focused on wellness and productivity.
• Elderly: Prioritizing vitality and healthy aging.
• Athletes: Seeking performance and recovery benefits.

Regional Insights
The U.S. NMN market is doing well with the help of a growing aging population, rising health expenditures, and strong online distribution but at the same time, there is still some regulatory uncertainty and the high product prices that act as major obstacles. On the other hand, in Canada, the demand is driven by a health-conscious lifestyle of the population and a healthcare system that is more focused on preventive care. At the same time, stricter regulations for Natural Health Products contribute to consumer confidence. Therefore, both markets have great potential due to innovation, improved formulations, and increased interest in healthy aging.

Strong Consumer Shift Toward Preventive Wellness
The North American NMN market takes advantage of the increasing awareness of the need for longevity, metabolic health, and anti-aging solutions that affect mainly urban and health-conscious adults. The growing adoption of personalized nutrition and the easy availability of nutraceutical products have created a conducive environment for the fast penetration of the new products through online and offline channels. This switch to proactive wellness is giving the market a substantial strategic advantage.

Key Report Attributes
• Market Size 2024: USD 320.0 Million
• Market Size 2035: USD 785.5 Million
• CAGR (2025-2035): 8.5%
• Base Year: 2025
• Market Forecast Period: 2025-2035

Market Segmentations Growth
• Product Type: Capsules - 7.5%, Powders - 10.1%.
• Application: Anti-Aging - 7.6%, Cognitive Health - 10.5%.
• Distribution Channel: Online Retail - 6.7%, Health Stores - 13.1%.
• End User: Adults - 7.4%, Elderly - 9.9%.

상세 목차

TABLE OF CONTENTS
1 EXECUTIVE SUMMARY ........ 15
1.1 MARKET OVERVIEW: ........ 16
1.2 MARKET SEGMENTATION ........ 16
1.3 COMPETITIVE LANDSCAPE ....... 16
1.4 CHALLENGES AND OPPORTUNITIES ......... 16
1.5 FUTURE OUTLOOK ......... 17
2 MARKET INTRODUCTION ......... 19
2.1 DEFINITION ....... 19
2.2 SCOPE OF THE STUDY ....... 19
2.3 RESEARCH OBJECTIVE ..... 19
2.4 MARKET STRUCTURE ....... 20
3 RESEARCH METHODOLOGY ......... 21
3.1 OVERVIEW ......... 21
3.2 DATA FLOW ....... 23
3.2.1 DATA MINING PROCESS ..... 23
3.3 PURCHASED DATABASE: ....... 24
3.4 SECONDARY SOURCES: ..... 25
3.4.1 SECONDARY RESEARCH DATA FLOW: ......... 26
3.5 PRIMARY RESEARCH: ........ 27
3.5.1 PRIMARY RESEARCH DATA FLOW: ......... 28
3.5.2 PRIMARY RESEARCH: NUMBER OF INTERVIEWS CONDUCTED ......... 29
3.5.3 PRIMARY RESEARCH: REGIONAL COVERAGE ..... 29
3.6 APPROACHES FOR MARKET END USER ESTIMATION: ......... 30
3.6.1 REVENUE ANALYSIS APPROACH ......... 30
3.6.2 DATA FORECASTING ...... 31
3.6.3 DATA FORECASTING TECHNIQUE ......... 31
3.7 DATA MODELING ....... 32
3.7.1 MICROECONOMIC FACTOR ANALYSIS: ......... 32
3.7.2 DATA MODELING: ........ 33
3.8 TEAMS AND ANALYST CONTRIBUTION ....... 34
4 MARKET DYNAMICS ........ 36
4.1 INTRODUCTION ..... 36
4.2 MARKET TRENDS AND GROWTH AFFECTING FACTORS ..... 37
4.2.1 MARKET TRENDS ......... 37
4.2.2 GROWTH AFFECTING FACTORS ........ 38
4.3 DRIVERS ......... 40
4.3.1 GROWING AWARENESS OF ANTI-AGING BENEFITS ....... 40
4.3.2 INCREASING HEALTH CONSCIOUSNESS AMONG CONSUMERS ...... 40
4.3.3 EXPANSION OF E-COMMERCE CHANNELS ....... 41
4.3.4 RISE IN PREVENTATIVE HEALTHCARE TRENDS ........ 41
4.3.5 REGULATORY APPROVALS FOR NMN SUPPLEMENTS ..... 42
4.4 RESTRAINTS ..... 43
4.4.1 HIGH COST OF NMN SUPPLEMENTS ........ 43
4.4.2 LIMITED CLINICAL RESEARCH ON LONG-TERM EFFECTS ...... 43
4.4.3 STRINGENT REGULATORY FRAMEWORKS ...... 43
4.4.4 MARKET SATURATION WITH ALTERNATIVE ANTI-AGING PRODUCTS ......... 44
4.4.5 CONSUMER SKEPTICISM AND MISINFORMATION ........ 44
4.5 OPPORTUNITY ....... 45
4.5.1 DEVELOPMENT OF NOVEL DELIVERY FORMATS ....... 45
4.5.2 PARTNERSHIPS WITH HEALTH AND WELLNESS INFLUENCERS ...... 45
4.5.3 INCREASED FOCUS ON PERSONALIZED NUTRITION ....... 45
4.5.4 TARGETING AGING POPULATIONS WITH TAILORED MARKETING ....... 46
4.5.5 EXPANSION INTO RETAIL HEALTH STORES ........ 46
5 MARKET FACTOR ANALYSIS ......... 47
5.1 SUPPLY CHAIN ANALYSIS ........ 47
5.1.1 RAW MATERIAL SOURCING AND SUPPLIER ANALYSIS ......... 47
5.1.2 MANUFACTURING AND PRODUCTION PROCESS ....... 47
5.1.3 PACKAGING AND LABELING ..... 48
5.1.4 DISTRIBUTION AND LOGISTICS ....... 48
5.1.5 RETAIL AND E-COMMERCE CHANNEL MANAGEMENT ....... 48
5.1.6 END-USER DELIVERY AND POST-SALES SERVICES ........ 48
5.2 PORTER’S FIVE FORCES MODEL ........ 49
5.2.1 THREAT OF NEW ENTRANTS ...... 50
5.2.2 BARGAINING POWER OF SUPPLIERS ...... 50
5.2.3 THREAT OF SUBSTITUTES ......... 50
5.2.4 BARGAINING POWER OF BUYERS ......... 51
5.2.5 INTENSITY OF RIVALRY ........ 51
6 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY PRODUCT TYPE ..... 53
6.1 INTRODUCTION ..... 53
6.2 CAPSULES ..... 54
6.3 POWDERS ...... 54
6.4 SUBLINGUAL TABLETS ..... 54
6.5 LIQUID ........ 55
7 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY APPLICATION ..... 56
7.1 INTRODUCTION ..... 56
7.2 ANTI-AGING ...... 57
7.3 COGNITIVE HEALTH ..... 57
7.4 MUSCLE HEALTH ...... 57
7.5 ENERGY BOOST ..... 58
8 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY DISTRIBUTION CHANNEL ..... 59
8.1 INTRODUCTION ..... 59
8.2 ONLINE RETAIL ..... 60
8.3 HEALTH STORES ....... 60
8.4 PHARMACIES ......... 60
8.5 SUPERMARKETS ....... 61
9 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY END USER ..... 62
9.1 INTRODUCTION ..... 62
9.2 ADULTS ..... 63
9.3 ELDERLY ........ 63
9.4 ATHLETES ......... 63
10 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY COUNTRY ...... 65
10.1 OVERVIEW ......... 65
10.1.1 US....... 65
10.1.2 CANADA ......... 67
11 COMPETITIVE LANDSCAPE ...... 69
11.1 INTRODUCTION ..... 69
11.2 MARKET SHARE ANALYSIS, 2024 ......... 69
11.3 COMPETITION DASHBOARD ...... 70
11.3.1 PRODUCT PORTFOLIO ....... 71
11.3.2 REGIONAL PRESENCE ........ 71
11.3.3 STRATEGIC ALLIANCES ..... 71
11.3.4 INDUSTRY EXPERIENCES ........ 71
11.4 WHO ARE THE MAJOR DISRUPTORS & INNOVATORS ...... 72
11.5 WHAT STRATEGIES ARE BEING ADOPTED BY MARKET LEADERS ...... 72
11.6 KEY DEVELOPMENTS & GROWTH STRATEGIES ....... 73
11.6.1 GROWTH STRATEGIES ....... 73
11.7 KEY DEVELOPMENT ..... 73
12 COMPANY PROFILES ...... 74
12.1 WONDERFEEL ........ 74
12.1.1 COMPANY OVERVIEW ........ 74
12.1.2 PRODUCT OFFERED ...... 74
12.1.3 KEY STRATEGY ........ 75
12.1.4 SWOT ANALYSIS ..... 75
12.2 DOUBLE WOOD SUPPLEMENTS ......... 76
12.2.1 COMPANY OVERVIEW ........ 76
12.2.2 PRODUCT OFFERED ...... 76
12.2.3 SWOT ANALYSIS ..... 77
12.3 RENUE BY SCIENCE, INC. ....... 78
12.3.1 COMPANY OVERVIEW ....... 78
12.3.2 PRODUCT OFFERED ...... 78
12.3.3 KEY STRATEGY ........ 79
12.3.4 SWOT ANALYSIS ..... 79
12.4 NOOTROPICS DEPOT ...... 80
12.4.1 COMPANY OVERVIEW ........ 80
12.4.2 PRODUCT OFFERED ...... 80
12.4.3 SWOT ANALYSIS ..... 81
12.5 CODEAGE LLC ......... 82
12.5.1 COMPANY OVERVIEW ........ 82
12.5.2 PRODUCT OFFERED ...... 82
12.5.3 SWOT ANALYSIS ..... 83
12.6 PROHEALTH LONGEVITY ...... 84
12.6.1 COMPANY OVERVIEW ........ 84
12.6.2 PRODUCT OFFERED ...... 84
12.6.3 SWOT ANALYSIS ..... 85
12.7 NOVOS (NOVOS LABS) ........ 86
12.7.1 COMPANY OVERVIEW ........ 86
12.7.2 PRODUCT OFFERED ...... 86
12.7.3 SWOT ANALYSIS ..... 87
12.8 OMRE ......... 88
12.8.1 COMPANY OVERVIEW ........ 88
12.8.2 PRODUCT OFFERED ...... 88
12.8.3 SWOT ANALYSIS ..... 89
12.9 CYMBIOTIKA ..... 90
12.9.1 COMPANY OVERVIEW ........ 90
12.9.2 PRODUCT OFFERED ...... 90
12.9.3 SWOT ANALYSIS ..... 91
12.10 ELYSIUM ........ 92
12.10.1 COMPANY OVERVIEW ........ 92
12.10.2 PRODUCT OFFERED ...... 92
12.10.3 SWOT ANALYSIS ..... 93

언급된 주요 기업들

Wonderfeel, Double Wood Supplements, RENUE BY SCIENCE, Inc., Nootropics Depot, Codeage LLC., ProHealth Longevity, NOVOS (NOVOS Labs), Omre, Cymbiotika, Elysium

표 목록 (Tables)

LIST OF TABLES
TABLE 1 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY PRODUCT TYPE, 2019- 2035 (USD MILLION) 53
TABLE 2 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY APPLICATION, 2019- 2035 (USD MILLION) 56
TABLE 3 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2019- 2035 (USD MILLION) 59
TABLE 4 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY END USER, 2019- 2035 (USD MILLION) 62
TABLE 5 US NMN HEALTH PRODUCTS MARKET, BY PRODUCT TYPE, 2019- 2035 (USD MILLION) 66
TABLE 6 US NMN HEALTH PRODUCTS MARKET, BY APPLICATION, 2019- 2035 (USD MILLION) 66
TABLE 7 US NMN HEALTH PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2019- 2035 (USD MILLION) 66
TABLE 8 US NMN HEALTH PRODUCTS MARKET, BY END USER, 2019- 2035 (USD MILLION) 66
TABLE 9 CANADA NMN HEALTH PRODUCTS MARKET, BY PRODUCT TYPE, 2019- 2035 (USD MILLION) 67
TABLE 10 CANADA NMN HEALTH PRODUCTS MARKET, BY APPLICATION, 2019- 2035 (USD MILLION) 68
TABLE 11 CANADA NMN HEALTH PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2019- 2035 (USD MILLION) 68
TABLE 12 CANADA NMN HEALTH PRODUCTS MARKET, BY END USER, 2019- 2035 (USD MILLION) 68
TABLE 13 GROWTH STRATEGIES 73
TABLE 14 WONDERFEEL: PRODUCT OFFERED 74
TABLE 15 DOUBLE WOOD SUPPLEMENTS: PRODUCT OFFERED 76
TABLE 16 RENUE BY SCIENCE, INC.: PRODUCT OFFERED 78
TABLE 17 NOOTROPICS DEPOT: PRODUCT OFFERED 80
TABLE 18 CODEAGE LLC: PRODUCT OFFERED 82
TABLE 19 PROHEALTH LONGEVITY: PRODUCT OFFERED 84
TABLE 20 NOVOS (NOVOS LABS): PRODUCT OFFERED 86
TABLE 21 OMRE: PRODUCT OFFERED 88
TABLE 22 CYMBIOTIKA: PRODUCT OFFERED 90
TABLE 23 ELYSIUM: PRODUCT OFFERED 92

그림 목록 (Figures)

LIST OF FIGURES

FIGURE 1 NORTH AMERICA NMN HEALTH PRODUCTS MARKET SEGMENT 20
FIGURE 2 NORTH AMERICA NMN HEALTH PRODUCTS MARKET: MARKET TRENDS AND GROWTH AFFECTING FACTORS (2024-2035) 37
FIGURE 3 DRIVER IMPACT ANALYSIS (2024-2035) 42
FIGURE 4 RESTRAINT IMPACT ANALYSIS (2024-2035) 44
FIGURE 5 SUPPLY CHAIN ANALYSIS: REGIONAL FROZEN STAPLE MARKET 47
FIGURE 6 PORTER’S FIVE FORCES MODEL: REGIONAL FROZEN STAPLE MARKET 49
FIGURE 7 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY PRODUCT TYPE, SEGMENT ATTRACTIVENESS ANALYSIS 53
FIGURE 8 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY APPLICATION, SEGMENT ATTRACTIVENESS ANALYSIS 56
FIGURE 9 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, SEGMENT ATTRACTIVENESS ANALYSIS 59
FIGURE 10 NORTH AMERICA NMN HEALTH PRODUCTS MARKET, BY END USER, SEGMENT ATTRACTIVENESS ANALYSIS 62
FIGURE 11 NORTH AMERICA NMN HEALTH PRODUCTS MARKET: COMPETITIVE ANALSIS, 2024 69
FIGURE 12 BENCHMARKING OF MAJOR COMPETITORS 70
FIGURE 13 WONDERFEEL: SWOT ANALYSIS 75
FIGURE 14 DOUBLE WOOD SUPPLEMENTS: SWOT ANALYSIS 77
FIGURE 15 RENUE BY SCIENCE, INC.: SWOT ANALYSIS 79
FIGURE 16 NOOTROPICS DEPOT: SWOT ANALYSIS 81
FIGURE 17 CODEAGE LLC: SWOT ANALYSIS 83
FIGURE 18 PROHEALTH LONGEVITY: SWOT ANALYSIS 85
FIGURE 19 NOVOS (NOVOS LABS): SWOT ANALYSIS 87
FIGURE 20 OMRE.: SWOT ANALYSIS 89
FIGURE 21 CYMBIOTIKA: SWOT ANALYSIS 91
FIGURE 22 ELYSIUM: SWOT ANALYSIS 93